Forrester Research (@forrester)

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.@USAA takes the top spot in our CX Index for the fifth year in a row. Do you #measureCX? http://t.co/D2VAJwJCLU http://t.co/QrvlbHZrfT
#ProgrammaticAdvertising will revolutionize European #display ad market in 2015: http://t.co/6kNrRROlx8
A focus on customer needs is a critical element for successful #CIO tech strategy. http://t.co/GEJXBBzO0C
Only 1% of brands deliver excellent #CX, according to Forrester's 2015 Customer Experience Index. #measureCX http://t.co/v3cfkbncnz
Join @vtmilligan @IIAR’s UK Forum on 4/30 to discuss strategy in #ageofthecustomer. http://t.co/nY4TQYsH0v #archat
Join marketing leaders from @Nespresso @RBSGroup at #FORRForum in London. Register today: http://t.co/9m9LNwifbG
While 63% of consumers learn about products offline, mobile plays a pivotal role. http://t.co/8SwYfiCNVm http://t.co/6GcRHa141Y
RT @HarvardBiz: B2B Salespeople Can Survive If They Reimagine Their Roles http://t.co/VakFFr7MFL
Why mobile-first in #B2C #marketing isn't good enough, by @Thomas_Husson: http://t.co/Kw2BM7tkpT #mobilemindshift http://t.co/2CKLXhZsWc
Great #CX is impossible without first mastering #digital touchpoints. #measureCX http://t.co/VvbvrPnZGI http://t.co/qmhE6a7YH9
RT @ComputerWeekly: Tech organisations should be centred around the business tech agenda http://t.co/AtCPvO2f6Q
Join @vtmilligan @IIAR’s UK Forum on Apr 30 to discuss our #ageofthecustomer strategy. Details: http://t.co/nY4TQYKhS3 #IIAR #archat
Consumers are watching TV when its convenient to them #FORRforum http://t.co/qfzkwwh76n
RT @jayesun: Customer experience is more important than "right message, right channel, right time" @stevemyap #FORRforum @google #marketing
Technology blurs the lines. @DavidKirkpatric on stage with @SAP, @PepsiCo, @Chase #FORRforum http://t.co/TJPdEFO3T1
Privacy is the next big consumer led market shift, says @fatemehx2. #FORRforum http://t.co/hPdHIevZlJ
44% of consumers worry apps are collecting personal info w/ out consent; 33% have cancelled a transaction due to privacy concerns #ForrForum
Use #ForrForum during today's sessions to follow the Forum buzz and share thoughts in real time.
Why most #digital transformations will fail. Don't miss @martinjohngill @TNWConference: http://t.co/RD3xfmQ50V #TNWEurope
.@MediaMktgGuy rocked the #ForrForum stage! Learn more about his work @ComedyCentral in this interview: http://t.co/TDKqNoEN2k

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About Forrester

Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

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